Gulsah Semiz | Marketing Analytics
Data analytics enthusiast with over 6 years of cross-functional experience. Holds a Master of Science degree in Marketing Analytics from Bentley University.
Enjoys playing with data to tell powerful and engaging stories.
Academic Articles

Determining the Factors that Drive Twitter Engagement-Rates

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My Recent Blog Posts
The Five Best Books I Read in 2020

Well, I am no Bill Gates. But I love reading and I am always on the hunt for a good book. So here are my favorite books of 2020.

Explore Zion in 1 Day: The Narrows, Observation Point, Watchman Trail

If you are planning to spend one day in Zion, don’t worry! We’ve got you covered.

Meet Google Optimize, Your New Go-To Tool to Design Online Experiments

Google Optimize is a free platform to design and run website experiments including A/B tests and multivariate tests (MVT). It’s built on top of Google Analytics and a native member of Google’s marketing ecosystem.

Free Data Visualization and Exploration Tools

Here are a few free data visualization and exploration tools for non-coders/programmers: DIVE, RawGraphs, Metabase, and Google Data Studio. And If you’re an R user, Plotly and Shiny are perfect packages to build beautiful and interactive charts and dashboards.

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My bookshelf • Follow me on GoodReads!
Lean In: Women, Work, and the Will to Lead
Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
Blockchain Revolution: How the Technology Behind Bitcoin Is Changing Money, Business, and the World
The Checklist Manifesto: How to Get Things Right
Absolute Value: What Really Influences Customers in the Age of (Nearly) Perfect Information
Hoffer: Modern Database Manageme _12
Chess Story
Amok and Other Stories
Vingt-quatre heures de la vie d'une femme
Letter from an Unknown Woman and Other Stories
The Art of War
Strengths Finder 2.0
Onward: How Starbucks Fought for Its Life without Losing Its Soul
The Little Prince
Güneşi Uyandıralım
How to Win Friends and Influence People
Amok Koşucusu

Gulsah Semiz's favorite books »